A safe and intelligent Bitcoin wallet.
A safe and intelligent Bitcoin wallet.
Client
Luno
Industry
Cryptocurrency
Year
2017
Services
UX Design, UI Design
Platforms
Mobile App, Responsive Website
Luno is a global Bitcoin platform that provides highly secure wallets, institutional quality exchanges and various APIs for merchants and other business integration. We were consulted at various stages of the Luno journey, predominantly around user experience and design collaboration.
Let the collaboration begin
We kicked off the project with collaborative workshops, which lead to working closely alongside the Luno design team. While our involvement began with minor UI and UX improvements to their existing app, we were later given the task of redesigning the experience with a fresh look following Google’s Material Design Guidelines.
Beautifully
crafted
animations
In order to create a fun, memorable and interactive retirement planning experience that would increase engagement, we wanted to move away from traditional static graphs. We decided to solve this challenge by using encouraging animations. So we partnered with the incredibly talented team at Bewilder tv to combine our ideas for the functionality with their creativity.
Cards, colours & new constructs
The redesign of the Android and iOS apps involved re-thinking the entire user experience. We introduced new concepts and features to increase the apps’ efficiency. A significant part of the redesign was the adoption of Material’s card-based system. We made use of fun illustrations, bright colours and crafted typography to display content and data.
Marketing Website
Formerly known as BitX, Luno’s rebrand was a pivotal moment for the company. The change was essential to better reflect where they were heading as they set out to educate the world on the future of money. The Luno website launch was the first reveal of their new brand look and feel. We incorporated space-themed UI and iconology throughout their learning materials.
Happy client
“It's been great working with the Isoflow team on a number of design and UX projects - they are responsive, hands-on and really good at what they do.”
Marcus Swanepoel
Co-Founder & CEO — Luno
“It's been great working with the Isoflow team on a number of design and UX projects - they are responsive, hands-on and really good at what they do.”